Where looking good and doing good go hand in hand.
We design elevated linen staples that feel as easy as they look — thoughtfully made, built to last, and always kind to the planet.
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LAURA WILDER-BASS
CEO & Founder of KAYA AND LOXOur history
How a simple idea turned into the store our customers know today.
What defines KAYA & LOX
1. Fabric-first philosophy At its core is linen-chosen for its: • Breathability and thermoregulation (cool in heat, warm in cooler weather) • Natural antibacterial properties • Ability to soften and improve with wear • Lightweight drape that moves with the body, not against it
FOUNDER
Meet The Founder Laura Wilder-Bass, founder and designer of KAYA & LOX, created the brand from a deeply personal place. For Laura, fashion has always been about how clothing makes a woman feel. She wanted garments that were not restrictive, not uncomfortable, and far removed from fast fashion. Instead, she envisioned pieces that were breathable, elegant and easy to wear.
MY PHILOSOPHY
KAYA & LOX began with a personal shift in how I wanted to dress. There came a point when I realised I was no longer drawn to the bright colours and busy florals that seemed to dominate the fashion landscape. My sense of style had evolved. I wanted something quieter, more refined - clothing that felt more aligned with my values and the stage of life I was in.
The Essence of KAYA & LOX
I wanted pieces that were comfortable, effortless and beautifully practical. Clothing that felt natural to wear and easy to style. Most importantly, I wanted designs that reflected women like me - women who had lived, loved, grown and developed a deeper sense of their own personal style. When I looked around, I simply couldn't find anything on the market that truly resonated with me.
STYLES THAT DEFINES
So I went back to the drawing board and began designing the pieces I wished existed. Garments built around comfort, natural fibres and an effortlessly chic aesthetic. Pieces that celebrate a woman's individuality rather than chasing passing trends. I wanted to create clothing for women who often felt overlooked by mainstream fashion — women who know who they are and value quality, comfort and timeless style.
HOW IT WAS MADE
When she discovered the beauty and versatility of linen, everything changed. Linen moves with the body. It breathes with you. It creates a natural elegance that never tries too hard. This philosophy became the foundation of KAYA & LOX. Laura designs each piece with intention - creating garments that are timeless, stylish and effortlessly chic, while also being practical for real women living full lives.
The KAYA & LOX Story
Our Journey At KAYA & LOX, we believe clothing should feel as beautiful as it looks. Our collections embody flattering silhouettes, effortless style, and a deep respect for the natural world. Each piece is thoughtfully designed to move with the body, allowing women to feel comfortable, confident and completely themselves.
04 JAN 2021Our Story
Founded in 2021, KAYA & LOX was created with a simple but powerful vision - to design garments that celebrate the beauty of natural fibres, timeless style and everyday practicality. We work primarily with premium linen and cotton, fabrics loved for their breathability, durability and natural elegance. These fibres not only feel incredible to wear, but they also reflect our commitment to creating fashion that is mindful of the planet.
Jan 17 202Designed with Purpose
Our garments are designed to be versatile wardrobe pieces - effortlessly transitioning from relaxed everyday wear to elevated occasions. Every design focuses on comfort, flattering shapes and thoughtful details like generous silhouettes, beautiful drape and of course... essential pockets.
Feb 10 2021FOLLOW UP FOR ME
Join us at KAYA & LOX, where every piece of clothing is a testament to encouraging your own sense of style and empowering you to go places with timeless elegance, comfort and confidence - whether you are at work, at home or travelling the world. Thank you for being part of our story. Together, let's continue to grow, celebrate our individuality and embrace the beauty of slow fashion.



